i help founders and ceosFounder & Creative Director | SubrataCreates · Remote · 2022 to Present
Built a founder-led content studio for founders, coaches and creators across the EU and US. All work runs on monthly retainers in two tiers: 12 videos per month editing-only, and 12 videos per month with content strategy and scripting included.
Own the full content pipeline: ideation, retention-engineered scripting, funnel strategy, editing, motion graphics, packaging and thumbnails. Editing is the last step, not the product.
Lead a team of four. Set creative direction, review every deliverable before release, and manage the delivery queue so retainer clients never stall.
Run acquisition end to end: cold outbound, discovery calls, scoping, and retainer negotiation with international clients. Built the pitch deck, qualification flow and proposal system behind it.
Designed a repeatable short-form framework used across every account: hook and reach, then one genuinely useful insight, then a direct CTA. Short-form treated as its own funnel, not a feeder to long-form.